For my MFA thesis completed in 2015 at the University of Baltimore. I created a mobile application, entitled House Rules. Through the app, members can explore games as well as various ways to play them. My goal for this project was to create a valuable resource for people interested in games, as well as a resource that encourages in-person collaborative gameplay.
I conceived and trademarked the app, as well as created all branding. In order to successfully launch and develop the application for IOS and Andriod, I created surveys, personas, wireframes and multiple prototypes for usability testing. Promotional materials included a landing page, social media accounts, stickers and t-shirts – all to create hype about the project.